Digital advertising and marketing: only the best ideas worldwide, since 2003

Find “The Cat in The Hat” and win

March 16, 2004 at 10:33 by Martina Comments

The Cat in The Hat videogame will be launched on March 19th, in the meantime Vivendi Universal Games is running an sms-based competition to promote it and build curiosity. The campaign targets young people who are asked to start the mobile interaction by texting in the keyword that appears on press advert. Entrants can win a PS2 console and a bunch of videogames.

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