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Tag archives: christmas

An original Christmas card

on December 15, 2006 by Martina Comments

If you are looking for an original, vintage and nicely cheesy way to wish Merry Christmas to your friends, I reccomend using the Big Spaceship video card generator. The default card is perfect for Web 2.0 fans, but you can personalize the videos and add your own messages to run as subtitles.

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Starbucks, it’s Red, again

on November 23, 2006 by Martina Comments

Starbucks is online with its new Christmas campaign: it’s Red Again. The site is nice. I know this sounds like a simplicistic (silly) comment, but it’s really what I think. I mean, it’s nice in the sense that to me it delivers a nice Xmas experience. It’s not innovative, it doesn’t come up with a new crazy creative concept, but it works perfectly to feel Christmas coming. You can send personalized cards to your friends and you can explore (and share) Christmas traditions from around the world. I also very much like the design which is warm and somehow vintage. The agency behind it is Wieden + Kennedy who worked together with Odopod for the development.

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Merry Lyxmas!

on December 22, 2005 by Martina Comments

Create your own, personalized and most of all, “sexy” Christmas card with the latest Lynx viral idea created by Dare. Just visit www.lynxmas.com. Nice idea, I’m sure men will love it, and women will ignore. The negative aspect is that having the girls spelling the message just takes too long.

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Crafty Christmas

on December 22, 2005 by Martina Comments

EVB showcases its ability in creating online entertainment in a special Christmas minisite where visitors are challenged to create Christmas crafts. I must admit I’m really bad in crafting in real life, and my performance wasn’t much better in the virtual world, as you can see from the picture above. Anyway I had fun and I think the tool is extremely well done, so it the end this is what really matters

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Another “Red Cup” for Starbucks

on December 4, 2005 by Martina Comments

This year Starbucks is again online with its Christmas minisite named “The Red Cup“. Created by Wieden + Kennedy the site presents every day a fresh Xmas related tip. From tree decorating to fire building and ice skating, Starbucks provides you with all the indications to get the best out of Christmas time. The Red Cup is online since the beginning of November, and it’s part of an integrated marketing strategy Starbucks carries out every year during the holidays season. The site features an “emotional” approach and surely delivers an excellent brand experience. On his blog Paul Williams share some behind the scenes of the campaign. Also on AdWeek you can read more about the effort. What is curious to me is that here in Europe the most famous “red cup” is actually the Nescafe one…

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Merry Xmas, from Coca-Poland

on November 29, 2005 by Martina Comments

In Poland, Coca-Cola is online with an advergaming site to celebrate the Christmas period. The site features a total of six advergames. I managed to play only a Xmas-Coke version of the popular Chinese game Mahjong, then my score wasn’t good enough to access the second game. And here comes the best part of the site: only the first advergame is open to everybody, all the others require a minimum score to enter. If games are good and funny to play I really think this is a sticky idea to keep people on the site. Sorry but my Polish is not good enough to tell you if there is also a competition associated to the site. If any reader can help… thank you!

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Crazy Xmas advergame

on November 23, 2004 by Martina Comments

Blockdot has released a new holiday game called,

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I’m dreaming of a… “wireless” Christmas

on December 29, 2003 by Martina Comments

More than 600 millions SMS have been sent in Italy last week to wish “Merry Christmas”, while the MMS have been 20 millions. The news is reported by Cellulari.it, quoting numbers estimated by Telefono Blu. I confess it. Given the Vodafone Christmas card promotion, I sent more than 30 SMS myself, and I’ll probably do the same on January 1st.

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Teens, Santa Clause and the mobile phones

on December 29, 2003 by Martina Comments

Sounds like the title of a fairy tale, but the story of teens, Santa Clause and the mobile phones it’s simply in the results of a survey, commissioned by Cingular to investigate the relationship between US teenagers and cell phones. As explained last week on eMarketer, “nearly 50% of respondents said they want wireless phones to help them stay in touch with family and friends, a percentage that rises from 33% who said the same in 2001.”

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