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Tag archives: b-reel

The evian babies are back!

on April 22, 2013 by Bridget Comments

Evian is a brand that I love.  They’ve consistently given us great advertising that’s worth sharing.  Here’s the latest ad “Baby & me” (from BETC ) which tells a story about connecting with our inner child.

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Old Spice Muscle Music

on August 28, 2012 by Tim Comments

Wieden + Kennedy and B-Reel have created the ultimate interactive music kit, making muscles sing. In a special Vimeo execution they hooked up Terry Crews’ body to an array of ludicruous instruments. Use your keyboard and play that body. What’s your favourite piece? Mine would have to be the ‘Flame Sax’, no doubt. Read more…

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Chrome Web Lab

on July 24, 2012 by Tim Comments

Does anyone remember any relevant experiences (not ads) for Internet Explorer or Firefox? Chrome just keeps on astounding through interactive demos. B-Reel has just launched Web Lab, a collaborative project for Google Creative Labs based in the Science Museum in London. It lets visitors to the Science Museum (in real life as well as online) interact with five experiments. Read more…

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Google Music launches in US

on November 19, 2011 by Tim Comments

Google Music has just launched, but unfortunately only into the cloud above US territory. The service can host up to 20,000 of your songs for free and – similar to other music stores like iTunes – lets you discover and purchase new tracks. This snazzy micro site explains Google Music’s features. Read more…

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Gaming on YouTube: NZ Airforce, Intel and Wonka

on July 14, 2011 by Tim Comments

From Kiwi agencies Resn and Saatchi Wellington comes a row of games for New Zealand’s air force (how cute is their logo?). The games under the title “Step Up” can all be played on the NZ’s airforce YouTube channel – give them a go. The special twist is that you are controlling a live camera across a model landscape. After you have finished playing the game, you can get a personalized YouTube video of your flight to share with friends.

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