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Tag archives: guerilla
Carlsberg cinema experiment
Probably inspired by the fun and successful Heineken Champions League activation last year, Carlsberg just tricked innocent couples in a cinema in Brussels. Will they enter the theater, filled with angry bikers?
Viral billboard
The upcoming movie Contagion got itself some nice viral attention by taking viral very literally. To promote the movie in Canada, they merged science and advertising by using actual bacteria in a billboard installation. Guess what happend.. Read more…
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