British Airways launched an online video encouraging families to reconnect. Published last month, it aim is to help promote flight services that connect North America with India. The long form content tells the story of a mother in India detailing the pain of separation that has been caused by not seeing her son for since he was 17. [Warning: tissues may be required.]
Could dogs be the new cat? We’ve seen the bark side of the force – now Diesel has launched a film promoting their summer/spring eyeware range starring a foursome of top models bursting with character. I would have loved to have seen the pitch process for this one.
We Miss You is a cool social campaign from three German film students. It deals with the relationship between humans and nature by asking an exceptional question: “What if nature cares for us or even misses us?” The online short film is intruiging and has a clear message: nature misses you.
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