Tag archives: stunt

Carlsberg put friends to the test

It looks like the beer industry is addicted to pranks. Carlsberg just did it again. The beer brand is using a trick that made itself and Heineken successful in the past years : put “real” people in the middle of the action and pull a prank on them. Does this one work ?

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File under: beer, best, carlsberg, facebook, heineken, prank, stunt, video