Nissan Australia is promoting their fleet by offering you a glimpse into your own future. In ’FlashForward’ you Facebook-connect and answer a few (nicely animated) questions on your lifestyle. Nissan then determines which model from their range suits you and lets you peruse a Facebook-like stream of your own future, hopefully with a new Nissan in it. Read more…
Adidas has recently created two similarly cool retail activations in Amsterdam and London, surprising shoppers with guest appearances by popular football players. In both cities, fans were in (positive) shock, making for some entertaining videos. Read more…
Resn in Auckland have created these beautiful Light Games, a series of 7 online sports games, to coincide with the London Olympics 2012. And they blew me away in terms of screen design, dynamic visuals and gameplay. It’s your time to shine: have a go, you won’t be disapoointed. Read more…
It’s always good to see advertising agencies flex their artistic muscles outside of paid, commercial work. BMF have collaborated with some top photographers to visualise people’s recurring dreams. They even involved a dream doctor to cast her analyzing eye on the stories. A physical exhibition and an extensive online gallery with videos are the result. Read more…
We men tend to be the biggest whingers once the cold hits us (it’s winter down here in Australia). So to counter the man-flu, my ex-colleagues from Holler Sydney are giving all poor male souls a companion in time of need: Flo. Cold remedies Strepsil and Lemsip are together behind this much needed online pampering.
Does anyone remember any relevant experiences (not ads) for Internet Explorer or Firefox? Chrome just keeps on astounding through interactive demos. B-Reel has just launched Web Lab, a collaborative project for Google Creative Labs based in the Science Museum in London. It lets visitors to the Science Museum (in real life as well as online) interact with five experiments. Read more…
Wrangler and Stink Digital have iterated their series of interactive videos with “Keep True”. This is their Fall/Winter collection experience and as in its predecessors, simple ‘drag and release’ interactions drive the story. Lovely soundscape as well. Read more…
MK12, Kansas City’s famous design and filmmaking collective, can proudly look back on 12 years of awesome work. Have a look at their Summer Reel 2012, uploaded a week ago. Read more…
German rappers often get (excuse the pun) a bad rap. Samy Deluxe is one of the better ones and even if you don’t speak German to appreciate his rhymes and references to literature’s greats, you can enjoy the type illustrations and animations in his latest video ‘Poesiealbum’. Read more…
My former colleagues from Razorfish Germany have found a charming way to sell and distribute digital content to NFC enabled phones. Check out how an old gum ball vending machine became a virtual goodie box. Read more…
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