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Tag archives: best

OBI Renovated Billboards

on March 18, 2014 by Tim Comments

If you’re a DIY store, why create ugly looking, retail billboards if you can let the work speak for itself. OBI, Germany’s biggest DIY chain renovated run-down flats near their stores and used the outside (in the size of a billboard) as their ‘ad’.

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Honey Maid: This is Wholesome Awesomness

on March 13, 2014 by Mark Comments

Some old colleagues (Nathan Lennon and Dave Gibson) who are now at Droga5 in NY have made some super great ads for Honey Maid. The graham cracker brand has released an ad that shows real-life modern families in all their diverse glory, from gay and multiracial to rock ‘n’ roll. “Everyday wholesome snacks for every wholesome family”. Enjoy Read more…

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Wake Up & Smell The Bacon

on March 12, 2014 by Tim Comments

The internet of things: it is finally here. Oscar Mayer, an American cold cut, bacon, and hot dog brand, has created something awesome. Its Wake Up And Smell The Bacon app is a simple alarm clock app that starts your morning with the yummy sound of (Oscar Mayer) bacon. But combined with a ‘bacon scent alarm device’ it becomes a ‘multi-sensory alarm experience’ based on bacon. Read more…

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Kenneth Cole on Glass

on March 4, 2014 by Tim Comments

Kenneth Cole wants mankind to be more kind. And so they pose a 21 day challenge to be kind to strangers and do good. And then document it with a Google Glass app. Sounds creepy good? I get the intention of promoting chivalry and all that the brand of Kenneth Cole stands for. But documenting your kindness is sort of against its character. Unless a good deed is only truly done once all our friends know about it.

Get the app here.

Follow me on @tbuesing

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Meet Moov, a fitness tracker and personal trainer combined

on March 2, 2014 by Ana Comments

If you are on the wearable fitness devices market, and are still not bored by the sameness of Fitbit, Jawbone and Nike Fuel, this is a product for you. It’s called Moov, and it not only tracks your activity, but it gives you a real-time feedback to improve it, like any good trainer would. Like any good trainer, it’s also motivating, caring, interactive and personalized. Get yours here.

Follow me @andjelicaaa

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This ad will blow you away

on March 1, 2014 by Tim Comments

Swedish pharmacy brand Apotek wanted to advertise their hair shampoo range in a new way. So their subway ad reacted to trains arriving at the Odenplans station in central Stockholm. With every train the billboard model’s hair interacted to stunning effect.

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ATMs turn into GAYTMs

on March 1, 2014 by Tim Comments

To celebrate Australia’s ANZ Bank sponsorship of the gay and lesbian Mardi Gras, cash dispensing ATMs were turned into GAYTMs. Inspired by gay and lesbian culture the machines were bejewelled by hand in rhinestones, sequins, studs, leather, denim and fur. The ANZ GAYTM screens carry messages such as ‘Hello gorgeous’, ‘Cash out and proud’ and only dispense rainbow coloured receipts. Read more…

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Orange sends personalised videos

on March 1, 2014 by Tim Comments

Bilyk recently helped create a personalised video campaign for Poland’s Orange Telecom. Around 2,000 people whose contracts were nearly up received a video which discussed their current plan, usage patterns and bills, and then offered them an upgrade based on their personal circumstances. Watch an English translation of the video here: Read more…

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Vimeo 2013 Annual Report

on January 27, 2014 by Mark Comments

2013 was a pretty epic year for Vimeo – gaining ground on YT and being the favoured vid platform for quality. Click on all the little .GIF guys to see all the mad vids they had in 2013. Read more…

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Sport Google Glass Experiment

on January 22, 2014 by Mark Comments

Imagine sport as you have never seen it before. This is an interactive website and immersive video showcasing a ‘proof of concept’ using Google Glass in sporting environments. Read more…

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