Phantom Fire in slowmo

Time to start rethinking what HD slowmo means. The new Phantom Flex 4K camera system is still a prototype, but it’s impressing to see how it performs. See it in action in this amazing test shoot carried out by director Brendan Bellomo and cinematographer Greg WIlson together with the Hebron Fire Dept. and the Glastonbury Fire Dept. in Connecticut. Read more…

Maes Beer takes care of the family

Maes is a popular Belgian beer and also the 3rd most common Belgian surname. To give all these Belgians called Maes a reason to talk about the beer, they did the obvious: give them some Maes. After all that’s what family is for! Read more…

Rembrandt’s Night Watch comes alive for ING

This is a piece helped along by one of our former editors, Rocco Stallvord from Holland. At the heart sits an idea for promoting the re-opening of the famous Rijksmuseum in Amsterdam. This is how they announced it… Read more…

Turn your case study into Cannes Gold

It’s awards season – woot! So we thought (all of us here at Adverblog would do our first group post ) We thought it would be interesting to take a group-wide look at the Art of the Case Study, through the eyes of our editors who have all judged on the largest ad shows. It should really be a category in itself. The question is: Which awards show will feature “Best Case Study” first? Read more…

The Most Powerful Arm Ever Invented

Children with Duchenne Muscular Dystrophy suffer from progressive deterioration of their muscles. The kids lose the ability to use their arms and for example sign their name very early in their life. This is why The Most Powerful Arm, a bionic arm was created. With this robotic arm you can help them by signing a petition to the Australian government, asking them to start important research on the crippling disease.

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Adidas Team Messi

Another site that is using facebook connect to put you in the site. Adidas want you to join team Messi and keep the game beautiful. An interactive pledge with personal story-lines, easter eggs, and the ability to control projection mapped 3D screens. Read more…

Perrier Secret Place, 1h20 Party People

Through an immersive experience, with up to 1h20 of content, Perrier invites you to party, and live the craziest fantasies of 60 guests in a hidden place in Paris.

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Mannequins turned into domestic abuse victims

Violence on women is a huge problem in Italy. Yes, we are in 2013, but my country is so terribly medieval when it comes to women’s discrimination and domestic abuse. And we still don’t do enough to condemn, prevent and report the problem. This is probably why I was particularly happy to see this initiative that British fashion brand Vivienne Westwood created at their flagship store in Milan last November. Women mannequins turned into domestic abuse victims. Right there, in the center of Milan’s fashion district, where everything is perfectly polished, they decided to punch people in the stomach with a great attention grabbing setup. Read more…

Renault Clio Va Va Voom

More stunts. Watch as an unsuspecting guy and a girl take the new Renault Clio out for a test drive with extra VA VA VOOM! One thing is for sure, they’ll never forget the first time they saw the New Renault Clio. They were both released onto youtube at the same time. Interesting to note the one with sexy girls in it has nearly 2.5 million views and the one with sexy guys has only 500,000 views. What does that say??? Read more…

Google launches new search: Nose

While still in beta, this promises to change the way we search. Google promises a true ‘Scentsation’ through their new tool ‘Nose’ that allows you to search with the support of your sense of smell. Read more…