Tag archives: best

2 iPads make a great costume

This brilliantly simple trick leaves a gaping hole in your stomach - provided you got sufficient WiFi. How long till we see a promotion team using this trick, possibly for a horror flick or game? Read more…

Get on the FIFA 2012 Scarf

GET ON THE FIFA 12 SCARF. Claim a place for your club on the world’s longest fan scarf. Post your message of support via Twitter or Facebook for the chance to have it knitted for real into a metre of world-record-breaking scarf. Read more…

Kinect Effect - Future Possibilities

Seems to be the week of future ideas This vid shows the future possibilities of Kinect that go beyond the expected, into truly amazing things that people around the world are beginning to imagine. Read more…

Sound of Football

Åkestam Holst and Society 46 created “The Sound of Football” to give visually impaired people a better football experience and maybe, in the future, create new aides that enable you to “see” with sound. As a first test, they arranged a football match between a team of visually impaired players and a team of former professional footballers. They wanted to see how they would perform under equal conditions – in a match where no one can see. Read more…

Microsofts vision for the future

Kinda cool - I love the fridge idea of touching it and seeing what’s in it and how many likes etc for a particular meal/ingredient. I’m hungry right now - haha! Did you have a favorite scene? Read more…

Infographic: Anatomy of an Agency

At last someone had the surgical mind to dissect what all our agency bodies are made of. Contrary to the title it is no empiric study but an entertaining look at the daily ‘marketing grind’. Find your own discipline and then share this graphic with your ’91 followers on Twitter’. Read more…

700 lives. 700 ice statues melting

Skin cancer is growing worldwide. And it is just one of those things people don’t talk about. Because you feel the sun cannot really hurt you. Unfortunately this is terribly wrong. And having a friend who survived this disease I’m super willing to support any campaign that helps raising awareness on this menace we are all exposed to. This outdoor campaign made in Spain is fantastic. The idea is super. And it delivers the message in such a strong and experiential way that it cannot get unnoticed.

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Agent Provocateur. Fleurs du Mal.

This video is so made for the web. Sexy lingerie brand Agent Provocateur is known for provocative films (remember Kylie Minogue riding an electronic bull?). Their new release is titled ‘Fleurs du Mal’ (Flowers of Evil). Apart from being extremely erotic, it has a nice shock effect built in, ideal for sharing online. And if you watch it in the office, make sure you got headphones on. Read more…

Explosive Water Projections

For the launch of the new Jordan Melo M8 shoe Wieden+Kennedy New York came up with a pretty impressive execution in New York City last week (and you know that it’s not easy New Yorkers). Explosive projections on the water. The result is spectacular. As you can see from the video below, the projection features a three-story-tall dribbling, dunking and walking on water Melo, Jordan-branded helicopter and ultimately a live appearance of Melo himself.

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The paper advergame

I’m a big fan of print campaigns that get interactive above and beyond QR codes. The “paper” advergame is traditional innovative idea by DDB Helskinki to promote mobile operator Sonera, who has been the first to launch a 4G mobile network. Read more…