Digital advertising and marketing: only the best ideas worldwide, since 2003

Axe Apollo : ticket to space

on January 10, 2013 by Laurent Comments

To infinity and beyond ! Axe (Lynx) is launching its Apollo Space Academy campaign, and will give the opportunity to 22 people around the world to win tickets for a space trip.

File under: Apollo, axe, lynx, space, unilever

Ford Pinball Park

on April 19, 2012 by Laurent Comments

Paris. The Eiffel tower, the Champs-Elysées, fashion, romance… and bad driving habits !

Tippexperience 2 : the hunter and the bear are back

on April 11, 2012 by Laurent Comments

After the worldwide success (50 million views and multiple awards) of the Hunter vs Bear campaign for Tipp-Ex, everyone was wondering if Buzzman agency would be able to take up the challenge of a sequel. Job done.

File under: bear, buzzman, hunter, hunter vs bear, Tipp ex, Tippex, Tippexperience, youtube

The Cartier Odyssey

on March 2, 2012 by Laurent Comments

To celebrate its 165th anniversary the legendary French jewelry house Cartier is releasing an epic mini-film today. Read more…

File under: cartier, luxe, odyssee, odyssey

LG unusual product demo

on January 6, 2012 by Laurent Comments

Let me tell it straight, I am not a big fan of the approach. But the hook is quite good.

File under: LG, LG Electronics, tv, viral video

BGH Quick Chef Music

on December 3, 2011 by Laurent Comments

Always nice to see that after decades of marketing and advertising people still come up with great simple ideas.

File under: argentina, bgh, case study, microwave

Finger Parkour Viral Video

on November 9, 2011 by Laurent Comments

A few hours ago a pretty nice video has been released on Youtube.

You might remember the Hermes “Take a Ride” finger skate video. Kind of same inspiration here, except this one highlights cool finger stunts inspired by parkour, and although the video is not branded, Le Coq Sportif plays a leading role.

File under: best, finger parkour, freerunning, le coq sportif, sneakers, viral video

Bjork’s Biophilia App Album

on October 13, 2011 by Laurent Comments

Once again Björk offers a great unique experience.

For the release of her new album Biophilia, the full biophilia app suite is also out now for ipad, iphone and ipod touch.

File under: application, biophilia, bjork, ipad, iphone, music

Canal+ The Bear

on October 12, 2011 by Laurent Comments

Warning : this is just a tv copy.

But a good one.

File under: best, canal plus, france, tv

Dell Alienware : Area 52

on July 15, 2011 by Laurent Comments

MediaCom Australia offers Dell Alienware computers a great product demonstration. Considering gamers are looking to be transported away from their everyday lives to an other worldly, immersed fantasy experience, MediaCom’s strategy was to demonstrate that Alienware machines have the graphics and processing power to do this better than anyone else.

File under: alienware, alienwarea52, dell

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